A producer, in your pocket.
Amplify your marketing with real content.
Never look at a blank screen and wonder what to say again.
Tention streamlines creating and sharing video content by bringing you industry-specific questions to answer, specifically written and designed for you, based on your marketing goals. So you continue to show up, as yourself, online.
Have you ever gone to create content and lost your confidence?
It isn’t the camera. It’s the weight you put on each individual post.
A lot to ask of ninety seconds on a phone, and it becomes all too overwhelming, so you do nothing at all.
And yet
You are an expert, and you have so much valuable knowlede and opinions that can help people. Tention brings you these questions, taking the pressure away from a single post. You can pick up the ios app, find a question you want to answer, record your response, edit and schedule out, and continue with your day.
Taking the overwhelm and pressure out of social media.
your personalised content producer
Every huge personal brand you’ve seen has one.
Someone off-screen who does the research, asks the right questions, keeps you showing up.
Tention is that, for one person: you.
“I don’t have time.”
Researcher. It researches your industry and works out what’s worth saying today, based on what’s in the news.
“I don’t know what to say.”
Interviewer. It asks industry-specific questions, tuned to your personal brand and your topics, so you don’t have to think. You answer.
“I hate talking on camera.”
Editor. It trims the dead air at the start, cuts the umms and ahhs, captions the video, and tells you if you said something you’d rather you hadn’t. All so you feel and look more confident.
“I can’t keep up with all the platforms.”
Scheduler. Pick where you want your answer to go, and Tention picks the next best time and schedules it across your platforms.
There is no AI that can replace you.
100% you.
Every published piece of content is 100% authentically you. Tention uses AI to research, edit and check. Never to be you.
150,000+ publishers.
Tention reads from a feed of over a million articles a day, then picks the handful that matter to your field.
Unlimited questions.
Unlimited questions and unlimited takes, on every plan.
Phone or desktop.
Film in the iPhone app, or upload something you’ve already filmed and edited in the web app.
You approve everything.
Every take runs against your rules first. Nothing posts until you say so.
Live on the App Store and the web app.
The commitment.
You don’t get fit from one workout. You don’t get trusted from one post.
Nobody plans a single session, lifts as heavy as they can and expects to walk away fitter. It’s the showing up, again and again, that does it. Social media works the same way. Tention removes the friction to posting, and learns from what your audience is responding to, so the next questions it brings are better than the last. It's through this consistency that your social media marketing will start to pay off.
Researches · Asks · You answer · Edits and checks · Gets it out · Learns
Who it’s for.
For the experts. Not the influencers.
Tention is for service professionals. The people who help others with their skills and knowledge every day, and who want social media to do a marketing job without becoming a second job.
You don’t want to be an influencer. You want the people who’d already hire you to find you first, and you want making the content to fit into the day you already have. That’s how the questions are written, and who they’re written for.
Built for
The thinking's done. Your turn to talk.
Social media that does a marketing job, without becoming a second job.
Start free trialTention helps service-based experts plan, record and publish their own content. It surfaces questions and runs a brand check against the rules you set, but you review and approve everything before it posts. You stay responsible for what you publish and for meeting any obligations of your licence, registration or profession.