Plan a take before you film

Write three short cues, a Hook, a Value, and an Action, before you record. They keep you on track, and you can read them on screen while you film so your take stays sharp and to the point.

What a plan is for:

A plan is three short cues, not a full script:

• Hook: the first line that makes someone stop scrolling.
• Value: the one point worth making.
• Action: what you want the viewer to do or take away.

Writing these first is the difference between a rambling video and a clear one.

One at a time or in a batch, your call: some people plan and film a single take in a sitting, others plan a few and film them together. There is no right way. The plan works the same either way.

Before you start

• A saved idea or question in your library to plan against.
• You can write the plan on mobile or on the web app. You film on mobile.

Write your plan

1. Open a saved idea from your library and tap Plan.
2. Write your Hook in a line or two. Keep it short.
3. Write the Value: the single point you want to land.
4. Write the Action: the takeaway or next step for the viewer.
5. Save. The plan stays attached to that idea.

Read it while you film

1. Open that take on your phone and start recording.
2. Turn on the plan overlay so your Hook, Value, and Action sit on top of the camera view.
3. Glance at your cues as you record. You stay on point and get it in one take.

You'll know it worked when

Your Hook, Value, and Action show on the filming screen, and your finished take hits all three beats without a re-shoot.